Let’s Talk Ideas: Dream Forward

What is your dream?  What is the driving factor, the baiting carrot, the end goal for you?  What is it you want to do in this dog eat dog world?  Are you one that’s driven by success, to take one achievement and move to the next?  Are you one that looks fear, hatred, animosity, adversity, doubt, sadness, and regret directly in the eyes and say “sure, you’re there, but you will not stop me.

You don’t have to be perfect, to be rich or famous.  It’s ok to be afraid, to cry, to be doubtful.  There will be times you will slow down, that the world simply is too much.  You are, we are, human.  We’re not almighty beings that rule over the galaxy.  Sometimes what we say or do will offend others, and may make us feel less than who we are.

I’m telling you it’s ok.  It’s alright to know that, to feel that.  That just goes to show that you are human.

It’s part of who you are.  Don’t let that deter you.  There will be times where you’ll feel like you’ve failed.  There will be times when the world IS too much, that animosity from others will get to you.

Don’t give up.  Don’t let these stop you eternally from your goal.  Stand up and walk forward.  It’s ok to know what your fear is, and to be afraid.  It’s not ok, however, to become completely paralyzed by it.  Your dream is not driven by what others think, or even by hurtful thoughts from you or from anyone else; its driven by your courage to look ahead, your faith that everything will be alright, your willingness to stand up after being knocked down again and again.

I’m saying I know it’s hard, but keep moving forward.  Don’t stop.

Aim for the stars, then once you reach them, look to the far side of the universe.

A Web Designer, a UI/UX Designer, or Both?

Hello again everybody!  Today we’re gonna delve into a bit of an interesting topic: Web Designer, UI/UX Designer, or both?

You’re a Web Designer that has the ability to create beautiful interfaces.  You know how to utilize colors well, how to use the Gestalt Principles like the back of your hand, and have a keen eye for pixel-perfect design.   The creations you make are extremely aesthetically pleasing.

On the flip side of the coin, you know exactly why everything in your interface is designed the way you have it.  You’re an expert in Color Theory, know Nielsen’s Ten Heuristics, a guru at Conceptual Design, and always think of the User First.  The interfaces you make are not only pleasing to the eye, but provide an excellent experience for users.

So, what exactly are you?

A hero.

Did you learn too much?

Absolutely not!

You’re one of the extreme rarity who know both Design AND UX.  Your skills are invaluable in the world!

So is there any real significance to this?

Other than the fact that you’re highly marketable in the job market, your designs have a higher “class” than just any design.  Your designs are built with a concrete plan supported by real-world data.  You are one of the few who can truly combine both UX and UI.  You are truly a remarkable rarity.

Not only are your designs great to the eye, but they have a true meaning of how they are designed.

——User First, Designer Second——

Connections 2013

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Finally, some time to blog about this! So, Tuesday I attended the Connections 2013 Conference ExactTarget hosted down in Indianapolis! I was invited through a Career Fair at Purdue by the UX Team Manager and went on down with other Purdue students. Today, I’m gonna share with you some interesting ideas I heard while there.

There were so many awesome ideas shared there by Kyle Lacy, ExactTarget CEO Scott Dorsey, and awesome inspirational leader Jim Collins. Here, lemme share with ya:

Trends that are happening now

-Moments Matter: People are focusing more on the single moments!

-Consumer Mobility: Mobile devices are on the rise! You know 48% of all emails are opened via mobile devices? Or 60% Twitter is from a mobile device?

-Brand Localization

-Content Personalization: Messages tailored to the individual, content tailored to the individual!

-Collaborative Consumption: Consumers show off and sell the product!

-Youtility: Marketing that’s wanted by consumers!

Some tips picked up:

Focus on what we have now, what’s becoming large now!  This moment matters!

Data is everything.

Product engagement is leveraging technology in brand new ways to connect with customers

Marketers have an unprecedented opportunity to lead. To think of the customer as an individual.. as a person.

Data Mining: “It’s okay to be creepy….just not REALLY creepy.”

Leadership: A great leader is one with humility AND resolve.  Leadership exists when people follow when they don’t have to.

And, perhaps my favorite:

Lead from Within.

This was only from one day at Connections.  The conference when on for three days.  I’m very thankful that I was able to attend this one day, for it opened up brand new ideas, turned on many lightbulbs.  Can’t imagine how next year will be.